I’d don’t usually comment on press releases about vendors making another sale, but this one is significant.
IPTV operators represent a red sea of cut-throat monitoring competition. Most of of the operators I know already use Ineoquest or will do so soon.
TV stations, who are relatively new to IP networks, represent a more enticing blue ocean where everyone should have a chance. But if that market also gets Ineoquested, then we’re getting closer to having a true leader in the IPTV monitoring field.
The downside is that monitoring may become like the IT market of the 1970′s where decision makers always chose big blue (IBM) because that way if something went wrong they wouldn’t be blamed …
But leadership need not become dominance and the upside is that we might now get some momentum on relevant standards which will hopefully be open like TR135, so good luck IQ, as long as you remain humble and nimble, show us the way.
Ineoquest have a press release here.