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Delivering live Video 360 in 2018

Virtual Reality is here to stay, in gaming at least. But what about video 360?

We’re at top of the hype cycle, so you’ll hear more and more slack, resist!

  • No money yet, just another living room 3D, gloom, gloom , gloom, …
  • Users want a pro to point the camera, …
  • Current V360 quality (resolution) is still sub-par

... but it’s improving so fast and with a great UX already available in the labs it can be with users within a year or two.

However much bandwidth it ends up needing (10-1000Mbps), live V360 will leverage the best networks.

Video 360 will add something, be-it small or large, to operators' product portfolio and differentiation.

Even if it were to stay on the sidelines, VR and Video 360 will affect how we think of user experience, and may well influence content production.

The video tiling technique offers a scalable solution to delivering video 360 at a fraction of the bandwidth. Download this presentation to learn more, and stay tuned for the eBook due before EOY 2017.

View or download here: Ben_Schwarz_Live_Video_360_delivery_November_2017

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My 10 does-the-emperor-have-any-clothes-on questions for IBC17

To get the most out of my annual pilgrimage to Amsterdam, I’ve sat down and had think about the big questions I don't believe we have answers on in late 2017.

I came up with 10, which only represent what I've been working on not necessarily the complete picture. Clearly we need to take ourselves less seriously sometimes. I for one would never trust an expert who has straightforward answers to all these questions, because the honest truth is that we don't know.

From new to old topics:

1.   What will mainstream HDR look like in 2018?

Continue reading My 10 does-the-emperor-have-any-clothes-on questions for IBC17

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No, UHD won’t go the way 3D went!

Last month IHS Media & Technology Digest published a report authored by Richard Cooper on UHD stating that it could be the next 3D if the industry doesn’t get its act together.

I was an early critic of 3D arguing as early as 2009 that the 3D emperor didn’t have any clothes on. Hopefully that will legitimize my total disagreement with the idea that UHD might go the same way.

In my work at the Ultra HD Forum, we compiled a list of over 50 live commercial UHD services at the end of 2016. This was never the case for 3D.
Continue reading No, UHD won’t go the way 3D went!

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It’s that time of year to ask again if next year will be the year of IoT

Looking at the world through the prism of a service provider (which I often do in this blog) there are at least three new things coming your way:

  1. UHD where the jury has come in: it’s just a question of when and how UHD will permeate the video ecosystem, the ‘if’ has been decided.
  2. The VR/AR jury is still out and this could be the next living room 3D failure or maybe the future of all entertainment. My advice to my consulting clients in the meantime is to take it seriously and investigate. Even if it flops miserably, it will have first had an impact on the way we think of user experience.
  3. Continue reading It’s that time of year to ask again if next year will be the year of IoT

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Catching Up with Live OTT TV in a Changing Landscape

  • OTT live streaming, especially premium sports, will be the fastest growing sector in pay TV over the next two years
  • Quality of experience with ease of use must be delivered cost-effectively and securely for success in live OTT
  • A flexible ecosystem allowing best of breed components to be deployed provides the best hope of meeting criteria for success in live OTT in an environment that is still rapidly changing
  • Viewer loyalty and monetization can be enhanced by eliminating barriers between live and VoD with time to view as short as possible

Streaming Ecosystem EBook USP-MediaExcel

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The same video streamed with better sound is better video. Home theatre in your pocket.

This eBook co-sponsored by Unified Steaming and DTS takes a look a the futurs of premium audio streaming.

  • Booming streaming video markets are awash with competition and innovation.
  • New audio technologies can bring a home-cinema user experience to the pocket of anyone with a pair of stereo headphones.
  • When exclusive content isn’t available, other unique features are needed to compete.
  • Commercial deployments are happening across the globe targeting both the dedicated living room and mobile devices.
  • Better multi-channel “theatrical” sound will differentiate any video experience.
  • Streaming technology has stabilized with the rise of the vendor-independent DASH standard.

Continue reading The same video streamed with better sound is better video. Home theatre in your pocket.